White Paper

Embracing New POS technology Expands ISVs' Marketing Opportunities

Source: APG Cash Drawer, LLC
ISVs' Marketing Opportunities

Cash Drawer with Built-in Functionality Generates New Revenue for ISVs

As a new, lighter POS approach emerges, Point of Sale (POS) solutions no longer have to depend on PCs to operate. Depending on a system’s configuration, the new POS model can leverage thin clients such as tablets and handhelds, giving the cashier the freedom to transact business at the point of decision.

As POS choices increase, thanks to the Thin-bility model, business owners need information about those choices and how they best suit their needs. This opens significant opportunities for ISVs to help clients weigh options and make decisions. And in helping their customers, ISVs will help themselves.

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