Magazine Article | July 18, 2017

Executive Profile: Lattice, Inc.

Source: Software Executive magazine

WHAT CHANGES IN CUSTOMER DEMANDS AND EXPECTATIONS HAVE YOU SEEN OVER THE PAST ONE TO TWO YEARS?
Top-notch customer service matters even more than it did a few years ago. When smaller companies are competing with much large entities, functionality and lower cost may get you in the door, but great customer service (without additional charges) is what drives retention.

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