Untappd is a growing technology platform that allows consumers to ‘check in’ and share which beers they are currently enjoying. Besides creating a tight-knit community of beer enthusiasts, Untappd’s mobile application allows for tens of thousands of businesses to promote and publish their beverage menus. By bringing together enthusiasts and businesses, Untappd is advancing the global beverage industry while helping users discover their next great beer.
The Challenges
Untappd’s fast–growing CS team struggled to keep up with their increasing userbase. With rapid gains in both user and business accounts, the company sought a dedicated tool that would provide insights into customer health and automate existing processes.
Untappd’s Challenges included: