Teaming with hardware vendors allows ISVs to become active participants in the retail ecosystem and gain a good understanding of the channels, the players, and the value that retail-specific hardware brings to retailers.
We asked the product management community about software usage data. This report shows what they told us. Gartner has predicted that by 2021, 75 percent of software providers will rely on insights from embedded software usage analytics to inform product management decisions and measure customer health.
The software applications you develop are, fundamentally, meant to be used. Your products will have little value to your B2B clients if their employees don’t use them. Following the seven steps outlined here will result in a higher level of user buy-in, more likelihood that users will take advantage of all software features, and increased value to your customers.
ID Agent’s partner program has grown to more than 1,800 partners in 21 countries in less than two years since this SaaS company started selling through the channel. Kevin Lancaster, CEO and founder, and Matt Solomon, VP of business development, explain how this growth happened.
When the status quo is your competitor, it screams that users already possess most of what they need; new entrant solutions are not differentiated enough to get prospects’ attention and any benefits appear trivial and not worth the expended effort.
A conversation with Kevin Lancaster and Matt Solomon, ID Agent
ID Agent’s partner program has grown to more than 1,800 partners in 21 countries in less than two years since this SaaS company started selling through the channel. Kevin Lancaster, CEO/founder, and Matt Solomon, VP of business development, explain how this growth happened.
Telecom companies drive massive sales through agents with their referral commission model. Now they’re looking at managed services providers (MSPs) for growth as their offerings move up market from commodity voice to complex data services.