11.13.19 -- How To Transition To A SaaS Partner Program

In 2018, for the first time, cash fell from its position as the most frequently used type of payment in the U.S. Cash use was down 4 percent from 2017, totaling 26 percent of transactions in 2018. Debit cards claimed the top spot, up 5 points to 28 percent.

Customer success teams contend with a long customer lifecycle: from on-boarding to engagement to renewal to advocacy. Customer success automation has arrived, and it automates processes and tasks that otherwise would be completed manually.

One of the advantages that SaaS vendors have is really robust, consumable data on exactly what’s happening at the end-user level in a very efficient way. But on-premise software vendors can easily gain this advantage as well — by leveraging software usage intelligence.

As CFO, your company relies on you for financial leadership. But as your organization grows, so do the challenges. Add it up, and the headaches and sleepless nights are almost inescapable. 

Each department has platforms that are essential to their jobs. Seemingly, a new technology emerges every day that purports to change the game and unlock the next level of performance. Marketing is no different.

Software developers today are battling an increasingly large and diverse set of competition. In this landscape, you need to find ways to build your software offering to make the most of each sale.

Mobile payments, which streamline processes and improve customer experiences, can benefit any field service business. But small and midsize businesses (SMBs) may experience the most significant impact from mobile payments — which may even be the reason they can stay in the black. Consider these five reasons to integrate payments with your field service clients’ mobile applications to provide the best value.

Justin Rae, founder of Cinch, spoke with Software Business Growth about starting a software company with no software development background, how to stand out from competitors, and what advice he has for software companies selling solutions to the retail/hospitality industries.

Whether your software business is in start-up mode or well-established, the decision to sell through resellers can be a difficult — but potentially game-changing — business strategy. Execution of your reseller distribution model is critical, and extensive thought and planning are required.

Transitioning a channel from the on-premise license model to the cloud SaaS subscription model is a massive challenge, for vendor and partner alike. For starters, developing a SaaS Partner Program requires laser focus on your customers’ buyer journey.