The first of its kind Modern SaaS Finance Summit was held at the same time as SaaStr in the middle of Silicon Valley on February 8. CFOs, controllers, investors, and investment bankers all came together to build a powerful community focused on how to grow a SaaS company to $100M. Here are four takeaways from the event.
If you don’t prepare ahead of time, you could get stuck not producing the key SaaS metrics that investors want to see when they’re considering whether to invest in your next round. Not preparing the right SaaS metrics by venture stage for your VCs can ultimately reduce valuation, or even kill your fund raise.
There are five steps you can take to automate your subscription business: integrate systems for quote-to-cash, establish contract-based billing, build end-to-end revenue management, create real-time SaaS and GAAP dashboards, and forecast the future.
When it comes to revenue recognition and ASC606, finance executives at SaaS and subscription companies face many challenges. There are complexities regarding revenue and billing models, how well-aligned sales and finance are on deal terms, and the changing rules from ASC 605 to ASC 606.