02.17.21 -- Why Channel Success Is Predicated On Video

Public cloud adoption showed no signs of slowing down in 2020. If anything, enterprise transition to the cloud accelerated last year, and we see this trend continuing. However, what enterprises will do with their SAP systems in 2021 is open for debate. Here are a few predictions we feel confident about:

Sage Intacct’s virtual Modern SaaS Finance Summit gathered a panel of experts to share their key insights on subscription revenue recognition, especially in light of rapid business changes like we face today from the COVID-19 pandemic. This dynamic group talked about how to manage revenue recognition with a broader cross-functional team. Successful collaboration is more important than ever while we all work remotely.

If the pandemic has taught us anything, it's that American businesses are resilient. There are countless examples of companies that dealt with, and continue to deal with, unprecedented disruption by suddenly having to shift to work-from-home environments and adopting new social distancing protocols. For many of these companies, the “go-to” solution to maintain some level of normalcy during the pandemic has been video conferencing and collaboration technology. As long as we are limited by the inability to meet in person with colleagues and customers, access to simple, efficient video technology has been a lifeline for businesses. As a result of this instant demand, video has elevated its perception from a “nice to have” feature to table stakes for channel partners.