Featured Software Articles

1. How Cloud-Based Identity Governance Helps You Meet GDPR Compliance 7/30/2021

   When the EU’s General Data Protection Regulation (GDPR) went into effect three years ago, it marked a fundamental transformation of how businesses handle customers’ personal data – or at least, it should have. Although it’s an EU law, it applies to any company that makes its website or service available to EU citizens, which means GDPR has international reach. But complying with the rules has been hit or miss, as the latest crop of fines demonstrate – and many organizations continue to struggle. A modern identity governance strategy can play a key role in meeting GDPR compliance.

2. Software As A Medical Device: Development Tips 7/28/2021

   The rise of the medical internet of things has propelled the appearance of software as a medical device, or SaMD. The tools are gaining prominence and, according to Business Insights, the market will exceed $86 billion in 2027. As for the specific types of software involved, Business Insights’ researchers name solutions for PCs and laptops, smartphones, tablets, and diverse wearable devices.

3. Growing Sales And Engagement Through A Product-Led Growth Approach 7/28/2021

   It’s no surprise product-led growth (PLG) is an industry approach capturing significance. The core tenet of PLG is value delivery; a product team develops and iterates a solution based on a deep understanding of their users’ problems. This is different from a traditional product approach of planning a roadmap and features based heavily on what corporate buyers will want - without considering users’ perspectives or experience. Pursuing PLG means an acute focus on what users want and need, presuming end users will be more likely to try and influence purchasing decisions as they see their needs reflected in the product.

4. How Hotels Are Adapting To A Shifting Landscape 7/28/2021

   Throughout the past year, hotels were forced to undergo significant front-facing changes to stay afloat. However, the need for evolution doesn’t end when masks come off. If front-end enhancements are what allowed hotels to stay relevant and maintain their loyalty with guests, then their continued evolution coupled with back-end efficiencies could well provide the right formula to ride the wave of returning business.

5. Kubernetes Native Storage: 5 Advantages For The Enterprise 7/27/2021

   Software development is experiencing a renaissance thanks to containers. Organizations make use of Kubernetes and other tools to set up and manage containers at scale. This enables IT staff with a common platform for business applications that they can use across multiple clouds. Having a common platform improves consistency and agility while simultaneously reducing management costs and complexity. Container orchestration has nullified the old paradigm of infrastructure, turning everything into a resource; the idea of fixed assets is no more.

6. Global Email Campaigns Landing Flat? Here’s How To Create A Better Culture Fit 7/19/2021

   Brands that hope to reach a global audience have to do their research and must gather the right data to ensure their messaging is appealing to their desired regions. This may mean switching up messaging significantly, but it will be worth it for better engagement and conversion rates. Here are a few things brands should consider when optimizing their global email strategy.

7. How Emotion AI Is Enhancing The Efficacy Of Video Conversation 7/15/2021

   The Coronavirus pandemic pushed organizations to the edge, and most employers shifted to work-from-home arrangements. With movement restrictions in place, people also adapted to video conferencing tools for keeping in touch with family and friends. Video conferencing and one-to-one video calling, once deemed as a luxury and convenience, are vital to staying connected and resuming education and work today.

8. The Importance Of C-Suite Buy-In For Tech Innovation 7/12/2021

   Whether it was in response to changing customer behavior or to facilitate productivity across a geographically dispersed workforce, the business case for adopting digital technologies during the past year was urgent and clear.

9. AWS Or Azure: Which Platform Fits Enterprises Better? 6/30/2021

   Amazon Web Services (AWS) and Microsoft Azure are both leading cloud platforms that offer a wide range of enterprise-grade capabilities. However, there are some differences between both solutions, so Azure and AWS may bring varying business value depending on the needs of a particular team and use case. This article will compare AWS and Azure from a business perspective and tell which platform may fit enterprise-scale projects better.

10. How SaaS Providers Can Optimize Their Marketing Campaigns For A Post-Pandemic World 6/25/2021

    SaaS makes software and programs available on-demand. This is why many businesses favor it. As most industries evolve and move into the digital space, the competition between SaaS providers intensifies. In the post-pandemic world, they need to re-strategize marketing campaigns to stay ahead of the curve.