Piracy has long been a thorn in the side of the software industry. A 2018 survey found that worldwide, 37% of software installed on personal computers is unlicensed, with the commercial value of that unlicensed software coming in at $46.3 billion. But what do those numbers really mean to individual vendors? And is software piracy really a problem, or is it an opportunity?
If you’re in the software industry, then you already know that piracy is big business. The BSA recently estimated the commercial value of unlicensed software to be $46.3 billion.
Depending on what you do (product management, software development, etc.), you may call it software usage analytics, runtime intelligence, software business intelligence, or software intelligence (if I missed your favorite please add it in the comments). Software usage analytics is the ability to collect, analyze, present, and visualize data on the use of software applications and describes the solutions to understand the adoption of specific features, user engagement, product lifecycles, computing environments, and more.
Teresa Torres, Product Discovery Coach at Product Talk, presented The Top 5 Most Common Rapid Prototyping Mistakes. She identified five common prototyping mistakes – and showed how to avoid them. She offers insights on what to prototype, when to prototype it, who to test your prototypes with, and how to get more reliable feedback.
Nir Eyal is the author of the best-selling book Hooked: How to Build Habit-Forming Products and the forthcoming Indistractable: How to Control Your Attention and Choose Your Life. In a recent webinar, Nir revealed the patterns that explain why some products and services are incredibly sticky, and how companies like Facebook, Twitter, GitHub, and Slack became masters of retention and engagement. We discuss his insights on building habit-forming products that have powerful and positive impacts on users’ lives.
The shift from orders to subscriptions might not sound earthshaking on the surface, but as Sage Intacct's David Appel explains, it's changing the entire cloud financials market.
There’s nothing like the power of the pen. Or, in the digital era, there might be nothing as convincing as words created by computer pixels. For software companies, the influence of words lies in the content created to educate customers on how to make the most of their products.
I recently led a best practices webinar on ASC 606. Our panel of ASC 606 experts shared fantastic insights that would benefit growing subscription and SaaS companies who haven’t yet tackled or are still struggling to comply with the accounting, financial reporting, and revenue recognition from ASC 606. Let me introduce the panelists and share a few of the fantastic insights from the discussion.
These days, most SaaS providers embedding BI in their applications recognize they also need some kind of ETL. (Check out this infographic if you aren't sure what ETL is). In response, many BI platforms are coming up with their own proprietary data preparation solutions. Some have chosen to use multidimensional databases, often referred to as cubes. But cubes require advanced knowledge of data modeling as well as a number of non-standard querying and programming languages, which vary across platforms, making them unwieldy even for technologists. There is a better way to prepare and warehouse data for analytics and reporting. We need to think outside the cube. Let’s take a look at what cubes are, when they serve, and when to consider alternatives.
Companies are always looking for ways to grow their income streams, and adding new products is a proven method of doing so. It’s even better when those products come ready to roll out to your customer base, without requiring investments of time and money for development and testing. Research shows around 51% of integrated software vendors (ISVs) serving both B2B and B2C environments have enabled direct payments as a feature of their products. It’s possible to earn revenue from payments processing in several ways, and the best option for your company depends on various factors.
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