Product Development

  • Build Or Buy? Key Considerations In Implementing Software Usage Analytics
    Build Or Buy? Key Considerations In Implementing Software Usage Analytics

    Development teams are challenged to build increasingly competitive products, but they must overcome difficult tradeoffs to do so. They must prioritize a mounting backlog of new feature requests, balance innovation with maintenance, manage growing technical debt, improve quality and usability, accelerate delivery, and reduce cost — all at the same time.

  • Why Usage Data Is Essential For Embedding “Voice of the Customer” In Your Agile Development Process
    Why Usage Data Is Essential For Embedding “Voice of the Customer” In Your Agile Development Process

    How a software company with 100,000+ users eliminated costly customer surveys, home-grown data sources, and unnecessary reporting tools – and started saving $10,000-$20,000 per release in QA costs – by implementing Revulytics usage data.

  • Do Versions Matter?
    Do Versions Matter?

    Naming is hard. Once you’ve chosen a name and your product or solution is out the door, it’s still not over. What do you call the next version? You only need to look at Apple’s latest iPhone release to realize how difficult version naming can be.

  • 5 Signs Your SaaS Application Needs Embedded BI
    5 Signs Your SaaS Application Needs Embedded BI

    If you’re a SaaS provider, your end users are guaranteed to be great at three things: generating data, being curious about their data, and complaining loudly when they need reports on that data.

  • Doing It Right: Solid Engineering To Take Down Phish
    Doing It Right: Solid Engineering To Take Down Phish

    Being a member of the engineering team at Area 1 Security is an adventure in tracking down the bad guys and eliminating the phishing threat for our customers. That mission means understanding attackers and finding the small, telltale patterns in big data and scaling systems. We have established the following principles: Limit the programming languages in use; test the code individually; as a team, employ a standardized deployment pipeline; and implement a standard set of monitoring and alerting systems.

  • What You Missed At The Business of Software Conference
    What You Missed At The Business of Software Conference

    The Business of Software conference and its community of attendees stays engaged year-round beyond the event. Here are some of the highlights from my three days in Boston.

  • The 4 Question Test For Software Feature Prioritization
    The 4 Question Test For Software Feature Prioritization

    If you work at a software company, chances are you’ve heard someone ask, “Wouldn’t it be cool if...?” Carl Ryden, co-founder and CEO of PrecisionLender, developed a four-question test for himself to answer that.

  • Mastering Product Experience (In SaaS) With Product-led Strategy
    Mastering Product Experience (In SaaS) With Product-led Strategy

    How to Deliver Personalized Product Experiences with a Product-led Strategy.

  • The epay Story
    The epay Story

    epay is a leading processor of financial transactions and prepaid content. If you’ve ever used a gift card or conducted a pin-based transaction, epay was probably involved. They have helped to facilitate over 10 billion transactions since 2003, and their software modules connect customers around the world with hundreds of thousands of products and services.

  • The Extinction Event In Software
    The Extinction Event In Software

    While much of the discussion around AI deals with the societal implications of this transformative technology, very little is spent on the subject of what it means for the software industry. Given that software is the primary vehicle for AI and software will be its UX, there are massive implications for this multi-trillion dollar industry.

  • Adventures In Feedback: Q&A With A Trailblazer In B2B SaaS
    Adventures In Feedback: Q&A With A Trailblazer In B2B SaaS

    We were recently lucky enough to spend some time with a talented team building a new B2B SaaS product within a global organization. They are an impressive bunch who are breaking into a huge market with their new product.

  • From Static Software Releases To Agile Continuous Delivery
    From Static Software Releases To Agile Continuous Delivery

    TOPdesk's president shares insider details on the software company's transition to Agile, including thier approach to involving internal stakeholders, determining architectural change, quality controls, and more.

     

  • Best Practices For ISV Integrations With Hardware
    Best Practices For ISV Integrations With Hardware

    POS ISVs looking to boost brand recognition often turn to hardware manufacturers to get their solutions to market. Partnerships to integrate ISV solutions with hardware are one of the most effective ways to create a market for your software.

  • You Are Building The WRONG Things In Your SaaS product
    You Are Building The WRONG Things In Your SaaS product

    There are many ways to prioritize what makes it onto your SaaS product roadmap and most of them are incredibly time-consuming and only done by your product teams.

  • The Backbone Of SaaS Companies: Support Engineering
    The Backbone Of SaaS Companies: Support Engineering

    As the software industry has shifted from purchased licensure to software as a service (SaaS), the importance of customer engagement and retention are now paramount to success. No longer can you sell a product, book the revenue, and then mostly consider the ‘job finished.’ The importance of subscription revenue for SaaS companies is intrinsically tied to customer product usage and engagement.

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SoftwareBusinessGrowth.com seeks to inform and advise the software community on the best opportunities for business success, where developing killer code simply isn’t enough. At SoftwareBusinessGrowth.com, software companies learn the management, sales, marketing, HR, operations, support, finance, customer success, product, and partner development strategies that will take their solutions out of the testing and into the hands of more users. Through a daily stream of news and exclusive insight served up by winners in the software community, our multimedia newsletter, webinar, event, and site content helps readers build value for their software businesses.