More Featured Editorial


  • Pragmatic Advice For Financing The Growth Of A Software Business
    Pragmatic Advice For Financing The Growth Of A Software Business

    Erik Matlick, CEO of NYC-based marketing data software company Bombora, shares his insights and experiences on financing growth from his experience helping multiple software ventures get off the ground. Matlick, who is also an investor himself, has a much more pragmatic, calculated perspective on raising money – one that is a far cry from the cash grab strategy often hailed in Silicon Valley. Matlick will be speaking on a panel titled “Financing Software Growth The Smart Way” at the Software Executive Forum event in Brooklyn on August 28, 2018. To register for the event free of charge, please email for a promo code.

The Reality Of Selling Your Software Business Is Harder Than It Seems

My inbox is bombarded with a daily stream of news about tech acquisitions. I know the mainstream tech media is obligated to cover the biggest of the big deals, but to me the headlines about billion dollar exits aren’t painting an accurate picture of just how difficult it can be to sell your software company.

Debating Software Company Growth Strategies

There isn’t a “wrong” answer to whether top-line or bottom-line growth is more important for SaaS companies. Instead of debating the pros and cons of VC money, software companies should take a look, hard look at the best way to finance growth.

New Podcast For ISVs: Recapping The Challenger Sale

My addiction to podcasts is why I jumped at the opportunity to join a POS industry-specific podcast venture with industry veterans Jim Roddy of Worldpay, Sean Buckley of Vend,  and Jeremy Julianof CBS NorthStar  We plan to read a book and discuss its applications to POS resellers and software companies on a regular basis. Our first episode is a discussion about The Challenger Sale: Taking Control of the Customer Conversation by Matthew Dixon and Brent Adamson.

5 Software Business Lessons Learned From Binge Watching Silicon Valley

Here are five lessons software companies of any size can learn from the cast of Silicon Valley. If I could have sat down with the fictional founder and CEO of Pied Piper, Richard Hendricks, when the show first aired in 2014, I would have given him a handful and Software Executive magazine articles.

More From Our Editors


  • Accelerate Growth With Product Qualified Leads (PQLs)
    Accelerate Growth With Product Qualified Leads (PQLs)

    As a SaaS product leader, you are under increasing pressure to create products that generate and grow revenue for your organization. As if acquiring customers wasn’t challenging enough, you must also continue to deliver value to your customers to increase customer lifetime value and mitigate churn. As you develop new product initiatives to deliver on your revenue growth goals, you really have two options; focus on acquiring new customers or increasing share of wallet from existing customers through up-sell and cross-sell offers.

  • Everything You Were Afraid To Ask About Managing SaaS Costs
    Everything You Were Afraid To Ask About Managing SaaS Costs

    IT, procurement, accounting, and operations managers tasked with managing IT and operational costs will always have their scourges, such as real estate, mobility, and other complex spend categories. Amalgam Insights warns that SaaS (Software-as-a-Service) now takes its place in the pantheon of troublesome spend categories that require specialized sourcing, expense management, and support strategies. To understand why, consider the nature of SaaS as a spend category and operational responsibility.

  • The Most Powerful Policy Your Software Organization Is Missing
    The Most Powerful Policy Your Software Organization Is Missing

    Product feedback, ideas, feature requests, and improvements are all part of the daily life of building and scaling a software product. This data is incredible for your product team and it’s a huge opportunity for you to understand the pain points of your market and build something incredible if — and it’s a big if — you embrace product feedback instead of running away from it.

  • Six Tips For Scaling Your Sales And Service Team

    What works for six people can become a mess when applied to 60, 600 or 6,000. From the technology you use, the people you employ and the business processes you set in motion, everything has to be scalable.

  • The Secret To Customer Satisfaction

    It’s simply understood: When your partner is happy, chances are you feel good, too. The same holds true in the relationship between your employees and customers. Workers provide the best service when they’re satisfied and supported by their employers.

More From Guest Contributors


  • The Software Vendor’s Guide To Faster EMV

    ‘Slow’ Is a Thing of the Past. As the use of chip cards becomes more prevalent across industries, consumers are able to pay more securely but not necessarily more quickly (or conveniently) — and that’s what consumers want when they're ready to make a purchase.

  • Embracing New POS technology Expands ISVs' Marketing Opportunities

    As a new, lighter POS approach emerges, Point of Sale (POS) solutions no longer have to depend on PCs to operate. Depending on a system’s configuration, the new POS model can leverage thin clients such as tablets and handhelds, giving the cashier the freedom to transact business at the point of decision.

  • SMARTtill™: An Automated Cash Management Technology

    Cash Still Rules. It takes money to make money. This old adage certainly holds true for businesses that process cash transactions. Cash costs U.S. businesses $55 billion yearly. While most of that is due to theft, the figure also includes time spent on processing, counting and transporting bills and coins.

More Software White Papers


  • First American Payment Systems
    First American Payment Systems

    First American Payment Systems is the integrated payments expert for simple, customized payment solutions. We provide payment solutions ISV’s need - focusing on EMV, mobile, PCI Compliance, and Security. Our expertise spans across multiple verticals and business types. In addition, we have a hands-on technical integration team to support partners through the integration process and get it done as quickly as possible. With over 210,000 merchants and our award-winning customer service, First American is a leading payment technology provider.

  • Paragon Payment Solutions
    Paragon Payment Solutions

    Headquartered in Scottsdale, Arizona, Paragon Payment Solutions is an integrated payments boutique and Top 50 U.S. processor. The company, which securely manages over $3 billion in volume annually, is committed to delivering tailored solutions and strategic partnerships that help software providers and their customers excel.

  • RSPA
    RSPA stands for Retail Solutions Providers Association. We are the only association dedicated to the retail technology industry.  


  • APG Cash Drawer, LLC
    APG Cash Drawer, LLC

    For more than 30 years, APG Cash Drawer has been designing and delivering cash drawers with a variety of size, color, interface, and integration options. An APG cash drawer will provide years of smooth, trouble free service with virtually no downtime, no service required, and no headaches. Our cash drawers are so well constructed and so reliable that our customers install them and forget them - even in the most demanding environments.

  • Clearent

    At our core, we’re a credit card processing company that takes a hard stand against hidden fees and pricing tricks. Since our very beginnings, our commitment to quality, transparency and unwavering customer service are the basis for everything that we do. We are a payment processor committed to doing the right thing.

  • Datacap Systems, Inc.
    Datacap Systems, Inc.

    Datacap Systems develops processor and hardware agnostic innovative integrated payment solutions for any Point of Sale, regardless of system architecture.

See All Featured Suppliers



  • Put Your Integrated Payments Partner To Work for You
    Put Your Integrated Payments Partner To Work for You

    While it’s true that integrated payments can make for a far more efficient process, it can sometimes be difficult for software providers to get their customers on board. That’s where Paragon Payment Solutions comes in: As leaders in integrated payment processing, this skilled team supports software providers by creating lasting partnerships. Their innovative approach is part of what makes them successful, as does their commitment to quality over quantity when it comes to forging software payment partnerships. The following are a few things you can expect when partnering with the team at Paragon.

  • Mobile PCI Compliance
    Mobile PCI Compliance

    Adding a mobile component to your software suite is crucial to a software company’s growth and overall customer retention. If you are thinking of developing a mobile app to complement the desktop version of your software, you may be wondering about mobile PCI compliance requirements.  What do you as a developer need to consider?

  • How Integrating Payment Technology Will Help ISVs Grow Their Business
    How Integrating Payment Technology Will Help ISVs Grow Their Business

    An overview of functionality any would-be payment technology partner should provide.

  • 10 Questions And Answers You May Have Before Signing An Integrated Payments Partnership Agreement
    10 Questions And Answers You May Have Before Signing An Integrated Payments Partnership Agreement

    As a software developer, working with an integrated payments partner is the easiest and most efficient way to add payment processing to your software. Before you select a payments solutions provider, we recommend asking yourself the questions below to help you make the best decision for your business.

  • SaaS KPIs For Every Stage Of Growth
    SaaS KPIs For Every Stage Of Growth

    Using financial and operating metrics as a strategic tool provides the actionable insight you need to achieve your firm’s most important goals: driving growth, profitability and the type of value the market will reward at exit.

More Industry Insights

ABOUT SOFTWARE BUSINESS GROWTH seeks to inform and advise the software community on the best opportunities for business success, where developing killer code simply isn’t enough. At, software companies learn the management, sales, marketing, HR, operations, support, finance, customer success, product, and partner development strategies that will take their solutions out of the testing and into the hands of more users. Through a daily stream of news and exclusive insight served up by winners in the software community, our multimedia newsletter, webinar, event, and site content helps readers build value for their software businesses.