Wednesday, June 5th - 2pm EDT
We all know that gaining senior level buy-in is essential to effectively building a sustainable sales enablement program to scale.
However, getting that buy-in isn't easy; you must demonstrate the purpose and benefits of an enablement program to create adoption and drive growth.
In this webinar, Hugh Redford, RVP, Commercial Enablement from Seismic and Christopher Kingman, a senior-level sales enablement practitioner and leader from the Sales Enablement Society, will provide you with tips and a roadmap for communicating and demonstrating the value of a sales enablement program that aligns with leadership's objectives.
You'll learn how to:
- Speak the language of your executive audience
- Align your program to both short-term and long-term goals and objectives
- Communicate ROI in more ways than just revenue