Software Advice Selects New General Manager

Product Strategy Expert Blake Clark To Lead Software Advice

Software Advice, the leading online service for businesses navigating the software selection process, recently announced Blake Clark as its new General Manager.

In his role with Software Advice, Clark will lead the company’s strategic vision and oversee day-to-day operations. He brings more than 10 years of experience managing ecommerce business, leading product strategy, and customer experience across a diverse range of industries including gaming and hospitality.

“Software Advice has helped nearly 650,000 buyers find software products for their business, and I’m excited to lead this next chapter,” said Clark. “I look forward to building on our robust customer experience and helping buyers explore the right software for their business.”

Clark joins Software Advice from Apple Leisure Group, where he served as general manager for one of their consumer brands—AppleVacations.com— and developed the CX discipline within Apple Leisure Group. In addition, he previously served as the Director of Product Management and Mobile for Travelocity and held senior product positions at GameStop. Clark is a graduate of Texas A&M University and the Darden School of Business at the University of Virginia.

About Software Advice
Software Advice is the leading online service for businesses navigating the software selection process. Advisors provide free, personalized software recommendations, helping companies of all sizes find products that meet their business needs. Software Advice also features objective research by industry experts and reviews from validated users, saving buyers time and resources. Software Advice is a Gartner company.